Is it okay for the girl to ask the guy out for Valentine's Day?

What are the rules on this? Especially when you’ve just started seeing someone…

I know most people feel like it’s just a Hallmark holiday and I happen to kinda agree but it’s still nice to spend it with someone.

So, should the girl wait for the guy? Would you be upset if you were dating someone and they didn’t mention it? What’s the appropriate protocol here?