A tip for kneading, please?

This seems like a silly question, but I have major issues when it comes to actually baking instead of just cooking. If a recipe indicates that I should knead the dough 10 times, does that mean that I count:

1 (¼ turn the dough), 2 (¼ turn the dough), etc? Or is a completely different premise? In other words, what constitutes one “knead” of the dough? Thanks for your help!