What are your thoughts and feelings about tattoos?

I have one tattoo on the back of my right thigh. It says “if you love her and she knows it she’ll be fine.” To me, its a reminder of all the crap life has thrown at me and that through it all as long as I have love things will be okay. I want more tattoos, though I want them all to be completely hideable (for times when showing them is inappropriate, obviously). What is the general feeling on tattoos these days? If you have tattoos, what do they mean to you? If you want one, what would it be?