General Question

ibstubro's avatar

Have you heard the Bud Light commercial that essentially says "How can we take anything called fracking seriously?"?

Asked by ibstubro (18804points) February 24th, 2016

I can’t find record of such a commercial on-line, much less a copy.

It seems irresponsible to me, and the commercial is playing non-stop on my local music station here in the Midwestern US.

If you’ve heard the commercial, what’s your take on it?
Can you find a copy to share?

Observing members: 0 Composing members: 0

18 Answers

Tropical_Willie's avatar

Have not heard, but I’m not in mid-West.
Apparently they are targeting a certain group of people.

JLeslie's avatar

I haven’t heard it. My first reaction was to laugh when I read what you wrote.

stanleybmanly's avatar

Well at whom do you suppose the message is targeted? And do you think it was planted to generate controversy?

NerdyKeith's avatar

I’m afraid I have not seen this. But then again I don’t see many commercials lately. The few I do see are on YouTube and I always skip them.

stanleybmanly's avatar

Is the commercial part of the political spoof “Bud Light” campaign? There are 3 or 4 of those available. on youtube.

rojo's avatar

Not that I am aware of but most of that stuff bypasses my brain cells anyway. I will keep and eye/ear out for it.

Seek's avatar

Considering the type of people who typically consider Bud Light to be “beer”, I think their marketing is spot-on.

CWOTUS's avatar

Hoo, yeah. No, I haven’t seen it. Totally irresponsible, of course. I’m outraged, just like all decent folk should be.

~

ibstubro's avatar

The only reference I could find to it was on Reddit.

Strauss's avatar

I remember seeing it something like months ago, but I think Anheuser must have scrubbed it from the Interwebs.

Jak's avatar

I saw it once. Irresponsible is a nice word for the moronic dimwitted fools who would such a staggeringly shortsighted thing.

LostInParadise's avatar

I have not heard the commercial, but I am curious how they can relate beer to fracking.

kellypartin's avatar

The next time I hear it on the radioI’ll record it. The first time I heart it, I was astonished.

I want Bud Light to be shamed nationally over this.

ibstubro's avatar

Maybe Budweiser pulled the commercial and is trying to recoup some of the development costs by playing it in the Redneck markets?

As in, “WTF is wrong with joking about fracking in the Trump age?”

SecondHandStoke's avatar

This is fine.

That is if InBev (Budweiser’s current owner) can prove that at no level fracking produced energy is used by them.

Otherwise, they are basically being hypocrites like Ben & Jerry’s, a capitalist organization that was an unofficial “sponsor” of Occupy Wall Street.

stanleybmanly's avatar

@SecondHandStoke It isn’t hypocritical to rake in a pile of money at a casino, and notice that the game is fixed.

khudrock100's avatar

I too have heard that beer commercial dissing the fight against Fracking on WCBS Radio, in New York City, and am outraged. It doesn’t sound like a parody, but maybe I am just not getting the joke? However, I noticed today that there is a new ad in the campaign, something ridiculous about energy…must listen again. Will try and tape it. When I Googled the subject, one of the links referring to it had a page that was pulled.

ibstubro's avatar

Yes, @khudrock100, I think it is part of a series. The other parts might even be funny. Or at least funnier. I’m pretty sure I’ve heard at least one other, not realizing the two were related.

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