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Is it nook or Nook?

Asked by intro24 (1434points) November 1st, 2009 from iPhone

I’m talking about the Barnes & Noble Nook e-book reader. Normally I would think the N would be capatalized but all the ads and even the fine print use nook with a lower case n. Just randomly wondering what the proper gramatical use is. Is it a capital N because it’s a proper noun or is it a lower case n because the company that made it said so?

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