When you pay for gift wrapping ordering on line what have you gotten?

I placed an order from a company on line and, knowing I would be pinched for time on these gifts, I paid an extra $4 each for the gift wrap option.

Well- I pulled them out before the company arrived and was really surprised at what I had paid for.

They had hastily wrapped each gift, not very neatly, in generic paper that had the company name over and over and over as the only decor.

One had a white patch that almost looked like a sticker was put on then pulled off removing the color off the wrap the size of a quarter.

It was not holiday wrap as I had assumed it would be but then again I had only assumed this.

There were no bows or ribbons and while this might not have bothered me the fact that the paper itself was so tacky did.

Each had a sticky with the item number and that was it. Well- two did not have stickies at all but we guessed what they were.

Is this the norm when paying for gift wrapping?
I was wondering if it was because then I would take this as a lesson learned and not complain as I am thinking I might.

Can anyone share their experiences with this?