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What? 1956 ad: Pepsi Cola is the choice drink of mental patients when forced fluids are indicated.
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May 9th, 2011
1956 issue of Mental Health Magazine states, “Pepsi Cola is the patients drink of choice, when forced fluids are indicated”. The ad shows patients in a ward, drinking supposedly Pepsi from a glass and a glass straw. Since when, did mental hospitals allow glass anything to be handled by a mental patient? Question: how did Pepsi Cola become the patients choice? Did they take a survey?
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