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Can we analyze the Marriott Rewards advertising brochure inserted into this week's Time Magazine?

Asked by Jeruba (55829points) October 15th, 2012

This brochure caught my eye initially because it was simply so intrusive. I looked at it out of curiosity. And then I looked at it some more because it seemed vaguely disturbing.

It seems to me that this obviously expensive promotional piece conveys a lot of information about the expected audience and hence in turn something about our culture and society. I’m wondering what it says to you.

I’ll start: the fact that this is for a rewards program tells me that this promise of “rewarding experiences” is aimed at people who can’t really afford this type of travel accommodation. Inviting you to “treasure it for a lifetime” suggests that reveling in all this luxury is something you’ll probably get to do only once.

If you are interested in discussing the ad, please share your thoughts.

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