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How does companies donating profits to charities affect your purchasing?
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July 7th, 2008
How much of an influence does it have when a company donates more than 10% percent of profits towards related charities?
I have a company I’m starting and I’d really like to donate 10% at the start of our annual or quarterly profits towards charities related to the demographic. My business partner thinks thats absurd.
I really don’t feel like 10% is much, and besides, I think it’ll help people purchase more, which isn’t my motive, but may help convince my business partner otherwise.
What are your thoughts on this hypothetical scenario?
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