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What's the goal behind this Burger King idea to make peace with McDonalds for one day only?

Asked by elbanditoroso (33157points) August 26th, 2015

Desperation ? Or a good idea?

See article

Apparently Burger King is suggesting a one day joint effort with McDonalds on “Peace Day” (September 21).

Seems pointless to me, and I cannot imagine how a half-mcDonalds-half BK burter would even taste. Eeyuch.

What’s your take on this? Is it a meaningful gesture towards peace and comity? Will it raise any money for the foundation? Is it desperation from a failing fast food chain?

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