General Question

Curious404's avatar

Does anyone remember the company All Where did they go?

Asked by Curious404 (1021points) July 27th, 2008 from iPhone

They were a company that paid users to allow banner advertising to scroll on their desktop. You got paid based on how long you were active on your computer.

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5 Answers

marinelife's avatar

They were victims of the first big Internet crash. From wikipedia:

“AllAdvantage ultimately fell victim to the sharp decline in advertising spending as the dot-com bubble burst and the U.S. economy entered a recessionary period in mid-2000. AllAdvantage planned an initial public offering of stock in early 2000, underwritten by renowned investment banker Frank Quattrone and his firm Credit Suisse First Boston.[8] As the IPO market continued to sour through mid-2000, the offering plans were cancelled. The company continued to seek new sources of revenue and expanded its offerings to include sweepstakes.[9] But the company finally halted consumer-facing operations in February 2001. By the time it closed its doors, the company had paid out over $160 million to its members.[10]”

Lovelocke's avatar

I would also like to claim responsibility for their demise: I used the MyAdvantage hack to accrue cash 24 hours a day for months.

Curious404's avatar

@Love: How did u manage that? I thought they set it up so they knew the user was active at the computer?

As always. Thanks Marina!!

Lovelocke's avatar

MyAdvantage was a tool that, every 20 seconds or so, would click through a list of sites you personally defined: Like a screensaver loads random photos in your picture folder.

All Advantage was basically fooled into thinking you were there browsing as usual.

Curious404's avatar

Got it. Thanks! Wish I knew about that.

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