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search_junkie's avatar

Are performance based marketing campaigns a good idea?

Asked by search_junkie (11points) July 20th, 2007

I see some marketing firms offering performance based campaigns to lure new clients. The client figures that they have nothing to lose, but to me it seems that there may be some serious flaws with this concept.

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2 Answers

imnotadoctor's avatar

You are correct there are some serious flaws. I read a post the other day about this from search engine company's blog.

Check it out:
Beware of Performance Only Search Engine Optimization Contracts

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