[NSFW] Personal trimming. Why do people do it?

Pick up any 80’s lads magazine and you fill find that all the nude women have great big hairy bushes. This was the norm back then, but 20–30 years on and the same magazines now show women with little or no hair at all and this also seems to be the case for the average girl on the street. What has caused this?

Is it simply a fashion thing, led by such magazines? Or are people these days more hygiene conscious? Is the idea of female pubic hair moving towards being considered as much of a no-no as underarm hair? Is it done more now to make oral sex more comfortable and appealing? Or is it simply a case of less censorship in the media which allows these magazines to show more than they could in the past?

Personally I am very much against bush – although I do think both sexes should be keeping things trim and tidy.