Suggestions for “Rallying the Troops” for more nutritious school meals?

The school district my daughter attends recently hired a new person for the Coordinator of Food Services & Nutrition for the district. I was excited with the announcement because it seemed that this person would be revamping the menu for what’s being served to the kids at school.
Well, she’s revamping alright… to cut food costs. They stopped getting milk from a local farm which uses no rBGH or antibiotics on its cows and switched to a National brand that can’t make that claim.
They’re now serving “sliders” for lunch, with rolls that are prepackaged in plastic adding to the trash/waste that will wind up in landfills…

They’re now offering funnel cake and sausage pancake on a stick for breakfast (they used to have scrambled eggs and bagels… they’ve kept the cereal choices)

I wrote her an e-mail indicating that I had been hopeful that there would be more positive changes and made some suggestions, however her response to me was very disappointing, explaining that she has the School Board, tax payers and “stakeholders” to answer to.

I’ve looked into other school districts which have revised their school meal programs for the better and have done so with little to no budget impact on the district, and she refuses to hear me out.

I’m just one person, so do you have any suggestions for how I can rally the other parents of school kids to get some positive changes in our school meal programs? I’m not a real “soccer mom” type who knows all the other mom’s, I’m not on the home-school board, I send my kid to school and am active in making sure that my kid gets a good education but beyond that I’m afraid that I’m not very active in the ‘politics’ at the district.