What is the best way to clean the screen of an HDTV?

I have a new hdtv, one of em big fancy uhd 4k rigs. I just want some quick tips on maintenance. How, and with what, should I clean the screen? What kind of cloth? And just damp with water, or is there some special product one can use?

My older tv I cleaned with a damp cloth but it always left streaks on the screen. You couldn’t see them when the tv was turned on. Still annoyed me.

Anyways, as asked. Thanks.