Have you heard of the recent efforts to finally kill IE6?

Webmaster of the big Norwegian website finn.no, Erlend Schei recently decalred war on IE6 when i decided to put up a warning on the frontpage for all visitors using IE6. He also suggested that webmasters of other big norwegian websites did the same. All the biggest norwegian newspapers now have this warning, and the champaign quickly spread to the big sites in Sweden and also to some American sites like Wired which eventually hit the frontpage off digg.com

Have you heard of this champaign?
What do you think of it?

You can follow this on twitter or read more about it on the wiki