How do you deal with flatulence in social situations?

You’re hanging out with friends. It’s not terribly loud. You have to fart. What. Do. You. Do. Hold it in? Let it out? Laugh? Fart on someone? Go in the other room? The possibilities are endless.

And does it depend who you’re with? Will you fart in front of your S/O but not in front of your friends? Or not in front of anybody? Or only in front of family?

I’m curious how the collective approaches passing gas in such situations.