Why is Facebook so awesome?

I’m all for keeping in contact with family, old friends or even meeting new people…but it doesn’t seem to me that Facebook is really about that more than it is about drama, stupid online games, controversy in the media and whatever the equivalent of street cred might be for the online world. Folks never did need the internet before in order to keep in touch with people. I had a pen pall when I was in grade three. That was awesome. What am I missing? Am I not adapting to modern times, even though I wasn’t alive when kings started wars with the help of carrier pigeons and hawks?