What's your opinion on WWE's decision to force the removal of inter-gender matches in the Smackdown Vs Raw franchise?

Ok, I know this doesn’t look like an incredibly interesting issue, at face value, but here we go anyway:

The Smackdown VS Raw series is the leading franchise in wrestling games, it’s got very well done mechanics (if a little stiff) a very comprehensive editor that allows to create very detailed and different characters and, obviously, a giant roster as well as good online support.

The 2010 release however, much to the fanbase’s disappointment, was the first to implement any kind of gender politics beyond the starting career path for the superstars.

Up to 2009, any character could fight any other character in any kind of match, you could have a scrawny Asian girl in a school uniform throw a 6“8’ behemoth off a steel cell (much to my amusement). The 2010 release barred some gimmick matches (inferno, hell in a cell and eliminator chamber to name a few) for female wrestlers, who are (more importantly) now confined to the two possible female championships and can never wrestle males.

Here comes the issue.

This was, apparently (as the internet has it), because of two things: firstly the show is PG-13 and thus the game should be too, if they’re going to market it to the same demographics, (nevermind the fact that most children who actually watch wrestling are often much younger than that, as you can plainly see in the audiences of the show itself, which makes the whole thing kinda moot from the start) and secondly because Linda McMahon, the wife of WWE’s CEO Vince McMahon, was running for senate and they didn’t want their adversaries using violence on women in the game as a weapon against her.

This is absolutely idiotic, considering every game has allowed it up to this one, making this a very “too little, too late” kind of measure, but even moreso considering that the show has featured males beating up females and vice versa several times, even during Mrs McMahon’s campaign. And even if it stopped i doubt “That was last year” would have really been enough to dismiss that kind of accusation.

Is this just stupidity? Is this just bad management? Is there some special interest group that targets games and not the TV shows that give them their license? I’m really puzzled about this, why would anyone do something like this? Especially considering the show gets much more exposure than the game, making that the logical choice for any kind of flaunting of political statements and whatnot.