Why are alcoholic drinks gendered?

I was recently having a discussion with my sister about this topic. It just seems really odd to me that certain drinks are “for women” (those that have fruity flavors or cutesy names or umbrellas), and if a man is seeing drinking one he’s considered “less manly”. Then there are drinks “for men” (scotch, etc) that women drink, but it seems rare.
Why is this so? Have you experienced this? Am I wrong about this sort of stereotyping being out there? Obviously this isn’t the case everywhere and not everyone thinks this, but I find it somewhat strange.

Note: I am under 21 and have never been to a bar, so I’m just talking about seeing this in the media and in discussions with people who do go out to bars.