What makes a good Googler?

Some people seem to be able to get better results out of Google than others. What are your strategies for getting what you want?

I like to do a lot of shopping and I find it requires a bit of patience. I will usually google what I’m looking for and add the term “prices.” This seems to get me closer to finding comparable prices. It is worth going five or six pages in because sometimes you find smaller places that don’t appear on the big pricegrabber type sites, but they have lower prices.

Another trick I’ve developed is to add “research” or “data” as search terms. This seems to get me to more serious (and useful) sources then I get without those search terms.

Do you have any helpful hints about how you use Google?