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Why don't ad agencies advertise themselves?
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August 12th, 2009
It occurred to me that I’ve never seen a single ad—in any medium—for an ad agency.
I would guess that most people have never heard of some of the biggest agencies (BBDO, DDB, O&M, TBWA\Chiat\Day).
The obvious answer to my question is “because they don’t need to,” which seems to be true, but you’d think they’d do it anyway, so they don’t seem hypocritical.
Is this a case of the shoemakers children going barefoot?
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