What's Your Opinion On Parents Who Celebrate Christmas, But Don't Do "Santa Claus"?

I’m not referring to families who do not celebrate Christmas at all. I am talking about families who do celebrate Christmas but tell their children that Santa is fake from the beginning (the only people I know who do this say they do it because they don’t ever want their child to think his/her parents lied to them). When their school mates are getting excited about Santa coming and talking about what he brought them after Christmas, is it really worth it to “never lie to your child” and have them be left out? Do you consider the fun involved in Santa Claus for children to be a “lie” necessarily? Do you know anyone who was scarred from their parents lying about Santa Claus? I only know of people who had even happier childhood Christmases because of the added excitement. I would never take that away from my children because I remember how much I enjoyed it.