Will the Coffee Party trump the Tea Party?

A new political movement has just started, calling itself the Coffee Party Without going into the separate politics, how does the name Coffee Party compare to Tea Party? Granted Tea Party is a pretty stupid name to begin with, but having a Coffee Party makes that even clearer. Tea is British. Coffee is American. Tea represents the problem. Coffee represents the solution. The connection of the Tea Party to the current movie Alice and Wonderland with its mad tea party will also do damage.

Do names make a difference? Of course they do. Companies pay huge sums of money to get the right name. The name Tea Party is in part indicative of the lack of thought that went into its organization. It may make some small difference in this year’s elections. Expect it to fizzle out by 2012. The Coffee Party, on the other hand, bears watching.