Betty or Veronica: Archie finally chooses!...Thoughts?

As a young chickadee I read Archie comic books. The writer kept us hooked with Archie’s perpetual indecision: Betty…no, Veronica…now Betty…now back to Veronica. I recently found out that Archie finally picked…wait for it…VERONICA! (see http://today.msnbc.msn.com/id/30983247/) Does the rich snob really beat out the sweet girl-next-door? Of course, it’s been a few years since I’ve read the comics, but I assume the same dynamic exists. Thoughts? Opinions? Inside knowledge?