Does having a name like Ram Dass make someone more spiritual?

Would author, lecturer and celebrated guru Ram Dass have been just as effective in spreading New Age Spiritualism in his native USA had he remained Richard Alpert, as he was named at birth? How about people whose middle name is “of” as in Jesus of Nazareth, or “the” as in John the Baptist?

You have to be world renowned before anyone will take “the” seriously as your middle name. Peter the Great made the cut. But you just have to be born somewhere to be an of. I gave thought to being an “of” but James of Portlock somehow lacked the spiritual ring I’d need to be a first-rate guru. Too many people would know that Portlock, VA’s only claim to fame was the fact it was the fertilizer capital of the nation.

Why do so many people let adopted, phony names influence their assessment of a person’s character?