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Amazon's Fire sale; clever marketing ploy or just reeks of desperation?
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September 9th, 2014
from iPhone
Just prior to the announcement of Apple’s new iPhones, Amazon dropped the price of its Fire phone to 99 cents.
Will enough consumers jump on it to keep it afloat and viable for the long term?
Will it still be around two years from now?
Why did Jeff Bezos decide to get into the highly competetive and saturated phone market anyhow?
Do you think his gamble will pay off eventually as it did with the Kindle Fire Tablet (which started off being sold for less than it cost the company to make them; albeit not $200 less).
But enough people did eventually succumb to Amazon’s charms and the Fire tablet is now a staple in the marketplace.
Your thoughts on all this?
I guess Amazon gives new meaning to the term “fire sale”.
:D
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